Zacks & Freedman PC is a respected San Francisco real estate law firm that represents clients in real estate litigation, real estate transactions, and related matters. When a new attorney joined the firm, necessitating an update of the website, the attorneys realized that their existing website design and marketing firm hadn’t really been meeting their needs. They had a new design in the works, but wanted to recharge their marketing efforts. Zacks & Freedman’s newest partner had worked with The Modern Firm as a solo attorney, so they turned to us for help.

The firm had a lot of content on their existing website that they wanted to keep. In order to provide the marketing help the firm was looking for, the sensible move was to get their content onto The Modern Firm’s framework rather than create a new website from the ground up.

The Website

Many of TMF’s clients understand the importance of having a regularly-updated blog for marketing purposes, but don’t have the time to write one. That wasn’t Zacks & Freedman’s issue; they have attorneys on staff who use their local knowledge and legal experience to write engaging blog posts about real estate law in the Bay Area.

It’s important to have substantive, well-written articles on a law firm website’s blog. But it’s equally important to make sure that those posts get in front of the eyes that need to see them. That’s where TMF’s Marketing department comes in. They help to create, or in this case, tweak, the law firm’s blog posts to make sure they are not only substantive, but effective. Using search engine optimization (SEO) processes, they work to improve a website’s ranking in search results for relevant topics. The higher the ranking, the more likely the blog is to be read—and the more likely readers will be to contact the firm for their legal needs.

The full website may be viewed here: www.zfplaw.com
Or see the design in our law firm website design portfolio.

With offices in San Francisco, Oakland, and Soquel, California, Zacks & Freedman serves clients throughout the Bay Area.

Zacks & Freedman, PC
601 Montgomery Street, Suite 400
San Francisco, CA 94111

1970 Broadway, Suite 1270
Oakland, CA 94612
 
2805 Porter Street
Soquel, CA 95073
Phone: 415-956-8100

Even if your law firm doesn’t need a brand new website, it can probably benefit from enhanced online marketing services. Want to learn more? Let’s talk.

Categories: Website Launches