March 31st, 2023

Attorney Eric Derleth is an Alaska native whose practice focuses equally on personal injury and criminal defense. There are some unflattering stereotypes of lawyers in both of those practice areas which, sadly, are often rooted in truth. But Eric not only doesn’t fit the stereotypes—he blows them away.

Eric is no ambulance chaser or shady deal-maker. He doesn’t advertise on the sides of buses, but the prospective clients who call him usually hire him. They can tell he’s the real deal; he is down-to-earth, straightforward, and honest. Even better, he is a student of human decision-making and a natural storyteller who can make a case come alive for a jury. He meticulously prepares every case for trial, giving him a statewide reputation as “the trial guy.”

Unfortunately, Eric’s website wasn’t effectively conveying the advantages of working with him. The design and functionality needed updating, and the content drafted by a hired writer reflected none of Eric’s famous attention to detail. Eric was so busy with his statewide practice that he didn’t have time to fix it himself, so he turned to The Modern Firm.

The Website

Legal Knowledge. Local Experience.

Eric’s website had lots of content, detailing the many types of personal injury and criminal defense cases he handles. Unfortunately, the pages were poorly-written and didn’t convey any of what makes Eric exceptional: his roots in Alaska and knowledge of state laws; his meticulous preparation for trial; or his effectiveness in front of a jury.

Our website design team gave Eric’s site the fresh look and functionality it needed, featuring breathtaking views of Alaska scenery to give website visitors a clear and definite impression that this is an Alaska law firm. Meanwhile, one of our attorney writers carefully rewrote the website content to be as approachable and clear as Eric himself is. In addition, our Marketing team helped make sure that when Alaskans are searching for a skilled attorney, they will find Eric.

The full website may be viewed here: www.trialguy.com
Or see the design in our law firm website design portfolio.

Based in Soldotna, Alaska, attorney Eric Derleth represents injury victims and criminal defendants across the state.

Eric Derleth - Trial Lawyer, Inc.
821 N. Street, Suite #202
Anchorage, AK 99501

386 Heath Place,
Soldotna, AK 99669
Phone: 907-262-9164

It’s not enough to be a great attorney if prospective clients can’t find you—or get a positive first impression when they do. If your website isn’t making your phone ring, let’s talk.

Categories: Website Launches