Menu
A Guide to Lead Tracking for Law Firms
January 10th, 2024
Law firm clients don’t materialize out of thin air. If you want to transform your law firm and grow your practice, you need to learn how to leverage lead tracking data to generate better quality cases....
Read More
2023 Guide to Writing The Best Attorney Website Profile
September 8th, 2023
The data is clear: the attorney biographies on a law firm's website are the most clicked on pages of the site. Learn how to write the best attorney bio for your website!...
Read More
Why Should Lawyers Bother with Digital Marketing?
January 26th, 2023
As a small firm lawyer, if you knew the clients you wanted would come to your door, what would you do? Or, more importantly, what would you do differently?...
Read More
How to Shoot Your Own Videos
July 1st, 2022
Contributor: Diego Aguirre
By this point, you’ve likely heard about smart phones being so advanced they can be used to upload high-quality video content to a website or YouTube. We’ve seen the “Filmed on an iPhone” label on many commercials and videos. While it’s...
Read More
Should Lawyers have a Contact Form on Their Website?
May 23rd, 2022
The average attorney — even the most introverted — is fundamentally a “people person.” You went into the practice of law because you enjoy helping people navigate the legal system. The tendency to want to connect with people...
Read More
Lawyers Should Definitely Ask for Testimonials
May 12th, 2022
Client testimonial or “reviews” pages are among the most clicked-on sections of our law firm websites. In fact, of the hundreds of sites for which The Modern Firm has direct data, testimonials pages are second only to attorney...
Read More
How Can I Increase My Avvo Score and Why Should I Do It?
October 15th, 2018
Online management of legal profiles is an important part of reputation management and local marketing for lawyers. Accurate and up-to-date legal profiles on sites like Avvo can create higher search rankings and show your superiority when compared...
Read More
Is My Website Ready For 2018?
January 4th, 2018
Answer these 6 straightforward questions to be sure your law firm website won't let you down in the new year. For most practices, sorry, you can't just set it and forget it....
Read More
Things Have Been Slow: What Can I Do to Boost Calls?
November 2nd, 2017
To mix metaphors, as a small business owner, you’re used to juggling all of the hats: keeping the books balanced, handling your paperwork or court dates, and managing everything else it takes to make your firm run smoothly. It may often seem...
Read More
Can Using Avvo Violate Your Bar's Ethics Rules?
September 15th, 2017
Attorneys who market their services online can feel like they’re facing a field of landmines when it comes to complying with their Rules of Professional Conduct. On one end of the spectrum, older rules fail to address online advertising or...
Read More