Is SEO or Pay-Per-Click Marketing Better For Lawyers?

One of the most common questions we get from law firms looking for our help with their online marketing is: which approach is most effective, advertising or organic? The answer lies in a variety of factors including a firm's budget and urgency....
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2023 Guide to Writing The Best Attorney Website Profile

The data is clear: the attorney biographies on a law firm's website are the most clicked on pages of the site. Learn how to write the best attorney bio for your website!...
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When Should You Refresh Your Website Design?

Go take a look at your law firm website right now and click around. Does it feel like the most updated version of you and your practice? If not, you may want to read about the top 5 indicators we've outlined to decide if it is time for a redesign....
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The Importance of Branding and Brand Consistency for Lawyers

Your brand is built on four key elements that carry a potential client through that first experience of encountering your firm and bring them into a working relationship with you. These are visual, messaging, navigational and human interaction....
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Strategies for Handling Growth at Small and Solo Law Practices

Learn key strategies from lawyers who have grown their practices significantly while maintaining great client service and work-life balance....
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ChatGPT at the Law Office: Safely Harnessing the Power of AI for Lawyering

Despite its pitfalls, ChatGPT offers many ways to help lawyers be more productive in their professional practices. Learn of at least three ways you can begin using this tool now in your law office....
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ChatGPT at the Law Office: The Pitfalls of using AIs for Lawyering

ChatGPT offers many promising opportunities to make lawyers more productive in their work. But, it's important to learn how these AI systems work and "think" and know the potential pitfalls before putting too much faith in this tool....
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Why Should Lawyers Bother with Digital Marketing?

As a small firm  lawyer, if you knew the clients you wanted would come to your door, what would you do? Or, more importantly, what would you do differently?...
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How to Merge Websites when Lawyers Join Forces

Merging sites and digital assets might seem daunting. But experienced web developers can help. They'll make sure that you end up with a website that doesn't just cobble together bits and pieces from your old pages, but instead supercharges your...
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When a Law Firm Splits, Who Gets the Website?

Nothing lasts forever. Law firm partnerships are no exception. If you've decided to leave your firm or split with a partner, you've almost certainly given some thought to who gets the coffee maker. But what about the website, social media accounts…...
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