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Is SEO or Pay-Per-Click Marketing Better For Lawyers?
October 15th, 2023
One of the most common questions we get from law firms looking for our help with their online marketing is: which approach is most effective, advertising or organic? The answer lies in a variety of factors including a firm's budget and urgency....
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Categories: Question of the Week
What Kind of Office Space is Best For My Law Practice?
August 19th, 2019
From home office to building ownership, the options for law offices are wide. We explore pros and cons of the most popular ways that lawyers set up their office environments....
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Categories: Question of the Week
What are Google Local Service ads for Lawyers?
July 29th, 2019
A new and compelling Google advertising option has been appearing in limited markets around the country. This has not gone unnoticed by us here at The Modern Firm, nor by our clients in these test markets. So, what’s going on in the never-ending...
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Categories: Question of the Week
What Online Marketing Activity is the Best Use of an Attorney's Time?
May 22nd, 2018
Time is short. In this post we explore and make the case that the best thing an attorney can do to boost their online marketing efforts is to bolster their reputation online....
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Categories: Question of the Week
How do Siri, Alexa and Google Assistant Find Attorneys?
February 28th, 2018
Contributor: Brendan Chard
Just like being the first lawyer to have a website in 1997, or to have a mobile-friendly site in 2008, taking some initial steps to show up in voice searches may be easier to do now before it inevitably becomes more saturated and monetized later....
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Categories: Question of the Week
Can You Guarantee a #1 Ranking on Google?
August 24th, 2017
If your law firm’s marketing strategy includes bringing in leads from online searches, keeping your website at the top of the search results is essential. And, with well over 50% of the clicks going to the first 3 results, it’s clear...
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How Does Google Advertising Work?
September 4th, 2015
Google is the world’s largest search engine, covering 67% of desktop searches and an astounding 83% of mobile. In addition to being the best website to get the answer you are looking for, it offers a plethora of services as well: Gmail, Maps,...
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Categories: Question of the Week
Tags: Google
Website Design for Chicago Criminal Defense and Divorce Attorneys Planned
June 30th, 2015
We got off to a great start today with the Wheaton, Illinois, attorneys of Casey Nelson LLP. These established practitioners have more than 30 combined years of experience in law, focusing on Illinois criminal defense and Illinois divorce law....
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Categories: New Clients
Tags: Google
iPad-Friendly Website for Michigan Attorney
June 9th, 2015
iPads. iPhones. Android phones. Tablets, Kindles, Microsoft Surfaces. Almost anything with a screen and internet access can easily — and beautifully — access Flint, Michigan attorney Patrick L. Chatterton‘s new website. Why does it...
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Categories: Website Launches
Tags: Google
Does My Law Firm's Website Need a Content Audit?
January 20th, 2015
Probably. Here are a few questions to ask yourself:...
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Categories: Question of the Week